Manufacturing Marketing Advisors
We are digital marketing consultants, specialising in working with manufacturing companies. We have helped and advised numerous manufacturing companies to grow, using digital technologies to enter new markets and gain more business.
Lean Digital Marketing
In our experience manufacturers are good at understanding and controlling internal factory processes, but often leave external processes (such as sales and marketing) uncontrolled. This gives rise to certain companies being ‘lean on the inside’ but ‘wasteful on the outside’. We practice a lean digital marketing philosophy, we seeks to help companies understand their internal and external processes as a coherent whole. Modern technology allows the principles of lean philosophy to be applied to digital sales and marketing. Read our lean marketing articles to find out more.
What We Do
- Digital Market Research: How many people are looking for your goods and services? What countries do your potential customers live in, and what languages do they speak? Digital market research can answer these questions. We advise companies on gaps in the online market place, and how best to present themselves online to gain more business.
- Internet Marketing Strategies: Who are your most lucrative customers, and what is the easiest way to convey your company message to them? We devise targeted internet marketing strategies, combining: detailed market research, strategic changes to websites, and internet advertising to generate leads and grow sales.
- Project Management: A graphic designer can make a website look good, and a web developer can make a website work properly. However, even websites that look good and work well can fail to generate any business. To make a website valuable to a company’s growth requires a different set of skills. To ensure that your website generates the most value for your company, we make sure that a site does not simply look good or work well, but is technically correct and configured to work with the search engines (Google, Bing, etc.), so that it gets found by the right people and helps a business grow.
- Internet Advertising Campaigns: Internet advertising can often be one of the simplest and cost effective ways of getting your message in front of potential customers. We have experience in building and running campaigns in many different industries, and across different platforms. We have run campaigns in numerous different countries and in multiple languages. We hold Google Adwords Certified Partner status.
- Meaningful Data & Reporting: There is almost no limit to the data that a company’s digital inventory can generate. In order to make decisions it is important that you have access to the right data at the right time. We work with companies to make sure that they have access to the right data and in a meaningful format. We produce custom Analytics or Adwords dashboards and reports, to give companies the most important data when you need it. We hold the Google Analytics individual certification.
What To Do Next